Poststructuralism Paper Essay Example for Free

Poststructuralism Paper Essay What is post-structuralism? How did come about and who started it? How can it be used as a strategy? It cannot be defined without a reference to Ferdinand de Saussere.   He is considered as the â€Å"creator of the modern theory of structuralism (UXL Encyclopedia of World Biography, 2003, p.1).†Ã‚   He was responsible for what was said to have started the entire post-structuralist movement, A Course in General Linguistics.   He did not actually write it; his students, Charles Bally and Albert Sechehaye simply compiled and edited it for publication (UXL Encyclopedia of World Biography, 2003, p.1). Saussere considers language as a â€Å"system of signs that evolves constantly, in which particular words hold no meaning (UXL Encyclopedia of World Biography, 2003, p.2).† Words do not have definition on their own; they need to be involved in a kind of structure wherein together with other words, they begin to make sense.   Moreover, he believes that every idea or object has a sign (UXL Encyclopedia of World Biography, 2003, p.2.), which in turn, has two other parts.   A sign has a signifier, which refers to what a word originally looks or sounds like, while the signified refers to what is represented.   The connection of the two is unpredictable; it is always fluctuating.   This premise is basically the foundation of what is known as post-structuralism.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Post-structuralism actually started in the 1960s in France (James, n.d., p.1).   It is considered both as a critical theory (Henderson and Brown, 1997, p.1), and an interdisciplinary movement (Jones, n.d., p.1) which includes other fields as well like the â€Å"deconstruction of Jacques Derrida, the late criticism of Roland Barthes, and the psychoanalytic revisionism of Jacques Lacan (Henderson and Brown, 1997, p.1)† just to name a few.   Post-structuralism has been discussed alongside postmodernism, but Peters (1999) was quick to differentiate the two: â€Å"Poststructuralism takes as it theoretical object structuralism, whereas postmodernism takes as its theoretical object modernism(p.1). The key word in determining its definition is structure.   Post-structuralism develops a new body of knowledge apart from the pre-established structures.   It claims that the formation of knowledge then may no longer hold now.   There is no such thing as an established truth; what was considered true then, might be dubious now.   Peters (1999) adds, â€Å"Poststructuralism, then, can be interpreted as a specifically philosophical response to the alleged scientific status of structuralism to its status as a mega-paradigm for the social sciences and as a movement which, under the inspiration of Friedrich Nietzsche, Martin Heidegger, and others, sought to decenter the structures, systematicity and scientific status of structuralism, to critique its underlying metaphysics and to extend it a number of different directions, while at the same time preserving central elements of structuralism’s critique of the humanist subject (p.1).† One of the people famous for their contribution in post-structuralism is Frenchman Michel Foucault.   Although he is considered as a philosopher, his work is not confined to a particular body of knowledge.   Throughout his career, his works covered a range of topics, which included â€Å"sexuality, madness, illness and knowledge (UXL Newsmakers, 2005, p.1).†Ã‚   He is also associated with new historicism, which Henderson and Brown (1997) considers as â€Å"history as a species of narrative with gaps or ruptures between epistemes modes of thought and ways of knowing that characterize a given historical moment (p.1).†    He is not interested with history per se; rather, he is more interested in how events become part of history and what made it possible for them to be part of history.   Needham (1995) writes, â€Å"he believes that human nature, instinct, and other intrinsic underpinnings of mankind are not fixed; humans are conditioned through discourse: how we talk, how we formulate knowledge, and who we look to for knowledge. No universal certainties exist; justice, sexuality, insanity, morality all knowledge is a construction of discourse (p.1).†Ã‚   Overall, Foucault forces us to think out of the box.   For him there is no such thing as truth; the structure which developed our notion of truth should be analyzed. Because there is no one stable structure that holds, all that we know is influx all the time and it is better to focus on how these ideas are formed rather than being preoccupied with the ideas themselves.   Because of his post-structuralist ideals, many feminists are turning to him to further their cause.   His ideals help them challenge what was then regarded as true about women in patriarchal discourses.   One of the women who have been regarded for her feminist efforts is Mary McLeod Bethune.   Unlike Foucault, she is not an intellectual.   Smith (1996) calls her â€Å"essentially an activist (p.1),† and rightfully so. Her works is not even limited to women, though she pushes for their opportunities to.   All her life she has fought for the rights of her fellow African-Americans, and released the literary work My Last Will and Testament which is one of the most influential African-American literature out there.   She dared to push the envelope for her race, and defied the odds to help her race â€Å"maintain racial dignity (Smith, 1996, p.105).†Ã‚   S he made sure African-American girls can also be educated like their fair-skinned counterparts.   She opened a school for girls in 1904, which became the Bethune-Cookman College (Smith, 1996, p.106).   At first glance, she may not seem to be a post-structuralist, but she is.   Instead of conforming to the existing structures available to her race that operate in society, she tried to create new possibilities.   That is a move that is post-structuralist, indeed.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Post-structuralism as a strategy is simple; all that needs to be done is to challenge the existing premises by trying to get to the root of the very same premises.   In a post-structuralist sense, the normative condition is taken as such, but not considered stable or fixed.   It is like one of the possible scenarios, not the only one.   In essence, post-structuralism defines the possibility of many other structures, any of which are neither true or false.   From the examples established by Michel Foucault and Mary McLeod Bethune, one must not be satisfied with what is out there.   There should always be a need to ask important questions and look for other solutions.   The status quo is no longer; the possibilities are endless. References Henderson, G. E., Brown, C. (1997). Glossary of Literary Theory. University of Toronto English Library. Jones, R. (n.d). Post-structuralism. Retrieved November 16, 2007, from www.philosopher.org.uk/poststr.htm. Needham, A. (1995). Foucaltphobia-philosopher Michel Foucault. Whole Earth Review, n.v.,1. Peters, M. (1999). Post-structuralism and education. Retrieved November 16, 2007, from www.ffst.hr/ENCYCLOPAEDIA/poststructuralism.htm. Smith, E. M. (1996). Mary McLeod Bethune’s â€Å"Last Will and Testament:† A Legacy for Race Vindication. The Journal of Negro History, 81 (1/4), 105-122. UXL Encyclopedia of World Biography (2003). UXL Newsmakers (2005).

Wal Marts Sustainability Strategy Management Essay

Wal Marts Sustainability Strategy Management Essay Wal-Mart attained its present stature as a leader of discount retailer solely due to the innovative vision of its founder Sam Walton. Wal-Mart still today follows the traditional goals and philosophies left behind by Sam, coupled with the practice of keeping one step ahead of ever changing technologies and the nature of the business environment in which it operates. In spite of the controversies over different issues confronting it and still being faced, the future is bright, if and only if it strikes a comfortable balance seen increasing in its profit and recognizing its social and ethical responsibilities. Evaluation of Design process: The success of Wal-Mart lies mainly due its sound managerial decisions and the innovative implementation of sustainability strategies to dramatically reduce the companys impact on the global environment and in an effort to become the most competitive and innovative company in the world. The company believed in the three cardinal principles, that is To be supplied 100 percent by renewable energy; to create zero waste; and to sell products that sustaining our resources and the environment. The gist of the decision implementation by Wal-Mart lies in its ability to build a solid working relationship with both suppliers and employees, taking note of the most intricate details in store layout and necessary merchandising techniques, capitalizing in every cost saving technique, and creating a high performance spirit. Below are some of the important strategies implemented by Wal-Mart which were responsible for its success. One of it first initiative was to launch a campaign to encourage its s uppliers to provide environment friendly and safe products in recyclable or biodegradable packaging at no additional cost. Wal-Mart intended to influence its suppliers to spend more on RD so as to find the safer modes of processing and packing and that too without passing the cost on to them. This wasnt a strategy indented to make it rich, but it was a started as a campaign for environmental benefit and which earned them a lot of good will among environmentalist. Wal-Mart also started creating green shelf tags to mark the products the vendors created that were environmentally friendly. This was one of it first step towards sustainability. But slowly company lost track of its primary strategic priorities. Wal-Mart soon realized this and started to revamp its sustainable strategy in an effort to make it to be long lasting and deeply embed it in its operations as envisaged by Scott. Scott lead the sustainability strategy to keep the environmental improvements tightly coupled with the business value and profitability for the strategy to succeed as well as challenged themselves to find new ways to drive measureable results. Several proposals were considered and many of which had bigger ideas on how Wal-Mart could profitably reduce environmental impacts. In the initial proposals put forward Wal-Mart wanted to differentiate itself from its competition, maintain a license to grow, and remain consistent to its commitment and serving customer with everyday low prices by perusing an offensive strategy. The management realized that sustainability could represents the biggest opportunity for the 21st century and proposed that Wal-Mart and its complex supply chain could become even more efficient by making its operations even more environment friendly. They believed if sustainability was to be taken seriously, it meant not just the environment and but also includes health care, wages, ethical sourcing and globalization and everything as a whole. With this in mind Wal-Mart started its campaign initially focusing on the environment. Large part of it efforts were spent working with the various Government and Environmental agencies to identify which of its products and processes created greatest environmental impacts. After its large scale investigation Wal-Mart narrowed down the problem to 3 primary areas: Energy, Waste and Products, and decided that it would focus its environmental goals for reducing the Wal-Marts impact on the environment. Increasing energy efficiency, transitioning to renewable energy, and reducing waste in retail operations were decided to be the direct goals à ¢Ã… ½Ã‚ ¯ goals that could be achieved by making changes that were within Wal-Marts more immediate control. It understood that providing more sustainable products was an indirect goal which would also require the involvement of Wal-Mart suppliers and their help to accomplish . Wal-Mart also learned that the best way to generate good will is to serve society as it did for the hurricane Karina victims. It actively participated in helping provide relief to the people of New Orleans and its surrounding areas as a result earned the trust of every one. Next the company came up with 14 sustainable value networks with a leader identified who would be driving the sustainability in different parts of the business. As the sustainability effort picked up momentum it was quick to realize that the sustainability doesnt involve extra work but is only a new way of approaching ones own work. Hence it started assigning new responsibility for people in their existing position rather than creating new jobs and made it an integral part of the work every one performed. Other notable change of the implementation was to look outside, which was a major shift from the usual way Wal-Mart used to conduct its operations focused internally. The strategy represented a major cultural change for the organization, seeking ideas from all consultants, NGOs suppliers, eco-friendly competitors, academicians and even its critics. It is also engaged in a dialogue with the government regarding climate change and a curb on green house gas emissions. The collaborativ e approach was doing wonders and it decided to make it a part of the ongoing sustainability model. All across the 14 value networks, hundreds of external entities where asked to join and participate on an ongoing basis and the primary criterion was to include and engage folks who are genuinely committed to desired future outcomes. Wal-Mart started engaging in dialog with government policy makers regarding climate change. It opposed a carbon tax as it will be passed on to customers and therefore advocated a cap and trade system and endorsed proposals for market based programs for reducing green gas emissions. The networks were encourage to develop a sensing organization that is aware of the external business environment, and able to incorporate this perspective into business decisions that create long term value. The networks were give the freedom to define their own sustainability objectives and plot their own course. The strategy can briefly be summed up as ENGAGE , EXPLORE and EXP AND. Engagement mean looking beyond Wal-Marts traditional stakeholders to identify and work with a broader community of participants that could provide information, subject matter expertise, and other resources to help Wal-Mart further define and achieve its environmental goals. Exploration included analyzing the life cycle of particular products. Exploration included analyzing the life cycle of particular products or services and investigating the related environmental issues. Determine where and how the company could change its business model to address the needs and concerns of this broader community, as well as its traditional stakeholders. Global logistics were able to leverage existing programs and quickly started to making progress by improving the fuel efficiency by 25 percent. As China is a geography and the fact that it touched all the networks Wal-Mart was in a fix as what is to be done. Wal-Marts goal was to build strong relationships and develop overall business partners for capable to attain excellent standards in ethical and environmental areas in the supply of quality and safe products and components and then spread this to other suppliers with whom business is to be developed. IN addition Wal-Mart intends to provide suppliers with Valuable knowledge and process assistance through relationships with NGOs in its networks. Wal-Mart set up compliance organization that monitored supplier performance in China and other countries around the world. Wal-Mart complains audit primarily focused on health and safety issues and it measured suppliers against its four identified metrics- Water treatment, Waste management, Banned chemicals and air emissions. Improvement in seafood network around the world was made possible through possible though implementation of MSC- accredited certifying agencies. MSE certification was entrusted to third parties which audited and certified fisheries and processes to ensure that products were managed sustainably from boat to plate. MSE certification firstly was to address sustainability of wild caught fish and later to ACC certification for farm raced fish. Wal-Mart identified 5 primary initiative for setting up of group to rally around MSC certification : Certification, Cluster Farming, Marine Reserves, Public Awareness, External collaboration. Wal-Mart goal was to increase the number of fisheries and processing plants in the MSC certification program. Supplies would refer the fisheries to MSC and have them use MSC eco labels on their products, in order to start buying as much certified fishes as possible. The direct cost of MSC certification was paid for by boat operators and processing plants. Immed iate benefits were seen through the certification initiative because of greater transparency in the sea food supply chain. As MS required a chain of custody to guarantee that the fish was virtually indistinguishable from the rest. Benefits through sustainability were seen in improved transportation efficiencies, elimination of stock-outs and raw material shortages, reduction in supplier costs though standardized packaging, etc. Wal-Mart delegated the implementation of MSC to the suppliers and the suppliers motivated to building the relationship were compelled to adopt the strategies there by gaining trust of Wal-Mart. This building relationships allowed Wal-Mart to talk on behalf of suppliers, defend their points and explain to other associates the importance of this relationships. In Electronic network Wal-Mart identified six key areas of focus: Material innovation, E-Waste, Legislation, Green Engineering, Metrics, Training and Education. Their strategy was to provide their customers with sustainable product choices utilizing a supply chain that improves the quality of life of all stakeholders. Wal-Mart had to make guaranteed orders to the suppliers sell only RoHS-compliant products to customers. By five years they made sure that every computer that they bought in US was RoHS compliant. Wal-Mart also introduced many initiative at reducing e-waste by starting may programs like recycling take-back programs. Wal-Mart also focused on advocating for national standards for both hazardous substances and e-waste. Organic cotton innovation project received top priority of the textiles network. They adopted clear standards (USDA guidelines) for organic cotton farming and manufacturing processes. Got permit to use a certain hazardous chemicals were safer substitutes were not yet commercially available. The strategy in cotton textiles is to develop and environmentally garment made of renewable material combine with he process is efficient with minimum wage and use of inputs with a minimum toxicity. When three chemicals were identified. with a negative ratings it encourage suppliers to use most sustainable substitutes. Wal-Mart was cautious in not sharing widely these metrics for a fear of boomerang on other products in itself, but only told customers that it cared for their health. The game changer project is to reduce the impact of environment and textile manufacture, which of recent origin. It also played it safe by not putting its green tags, not forced the manufacturer to take responsibility for promoting environment and health benefits for their products and left if for them to decide To conclude Wal-Mart saw and overwhelmingly large array of opportunities that remain untapped and decided to continue to identify and pursue the opportunities with max environmental benefits and business value. Improvements in Design and Design Process: Following are some of the strategies that they could implement to improve their business All the Wal-Mart stores can be made using Green constuction all over the world. Green buildings often include measures to reduce energy consumption, Water efficieny, Waste reduction etc. Solar panels could be installed at each the store locations, their by reducing the energy wastage. Energy for extravagant use can be reduced. The neon lights use for advertisement and display of products during late night hours can be given up, energy saved is energy produced. Expand activities in international markets beyond China in the Asian Sub continent. Instead of sticking to price alone importance may be given to quality with a marginal increase in price by Wal-Mart and let the neighborhood stores deal with products of low price to meet corporate social responsibility and to minimize resistance from neighborhood associations . To cut down costs the finished items which are of lesser weight compare to their original raw state like fish and textile may be processed at the place of their availability (even in foreign places) itself and move only the finished items to the distribution centers, and also taking advantage of differential labor cost in to consideration and their logistic advantages. Intense and mandatory training for all employees must be organized. All employees must have profound knowledge about the goals and strategy of the organization. we dont know the formulation, Manufacturers would decide to do this based on their own level of confidence in the sustainability-related attributes of their products Should never happen. Wal-Mart must have a good understanding about the product they sell. Wal-Mart identified three chemicals which has bad impact on health such as chemicals which can cause Cancer and birth defects. Wal-Mart urged suppliers and vendors to use substitutes for these harmful chemicals. Although these three chemicals were substituted, Wal-Mart was unsure about the formulation and aftereffects of these chemicals which made them reluctant to promote or putting their green tags. As the result, the manufactures were forced to complete the necessary scientific research on these substitutes and use safe chemicals. Wal-Marts employees have a basic understanding about the green initiatives. The internal communication programs and external media coverage helps the associates to know more about Wal-Mart Strategy. The most beneficial and valuable input Wal-Mart receive to promote its green products is through its associates as associates are often Wal-Mart customers. These inputs helps Wal-Mart to save time as their employees need a little time to learn about customers preferences. The success of wal mart lies in its sound managerial decisions and the innovative implementation of these decisions. The company believed in the three cardinal principles of :- 1) Customer value and service 2) Partnership with its employees who are regarded as associates, and 3) Community service The gist of the decision implementation by wal mart lies in its ability to build a solid working relationship with both suppliers and employees, taking note of the most intricate details in store layout and necessary merchandising techniques, capitalizing in every cost saving technique, and creating a high performance spirit. All steps are taken to provide customers what they want at the apt time and that too at competitive prices and to build and maintain a reputation for absolute trustworthiness, The wal mart stores operate on every day low prices by passing on savings to their customers, the stores make constant efforts to improve key business process, managing them centrally and investing in them heavily for long term pay back. The stores were quick in testing , adapting and applying a range of cutting- edge merchandising approaches and was able to learn quickly from the success and failures of competitors. The company invested heavily in its unique cross -docking inventory system to achieve economies of scale, making it possible to supply goods just in time and at low prices. Cross- docking at the store level. The company provides individual managers more control at the store level. The company owns its own transportation system to move goods in time from warehouse to shelves much faster than their competitors. It has its own largest and most sophisticated computer system. Its Manually Parallel Processor computer system helps in tracking stock movement and collect timely information related to sales and inventory position disseminated through satellite communication system Wal mart has leveraged its volume buying power with its suppliers. It negotiates the best prices from its vendors and expects commitment of quality goods. The purchasing agents are much focused people. Even though it is a tough negotiator for rock bottom prices, the company worked closely with its suppliers to develop mutual respect and forge long term partnerships for mutual benefit. It also has an automated recorder system linking computers between P G and its stores and distribution centers. The interaction between P G and Wal Mart helps greater co-ordination; P G can reduce costs and pass on savings to wal Mart. Wal Mart buys American products whenever and wherever possible, if these products provide the sane quality and affordability as their foreign counterparts. Environment concerns the wal mart significantly .A prototype store was opened in Lawrence, Kansas, which was designed to be environment friendly, provide environment education and recycling centers. Wal Mart also adopts the low cost theme for its facilities. Temperature is controlled centrally to conserve energy (How successful is wal mart get details of increase in sales, debt position, operating costs, cost of sales and then comment) Problems Wal mart replaced the then leaders -Sears and Kmans in 1991 in retailing. Its strong competitive position and rapid growth performance cant be guaranteed for long. The top position enjoyed by it can be wiped out by one small bad move wiping out all good things in stroke, therefore every single move in its business operations will have to be well thought out and properly executed Wal marts success is mainly due to the single Business Strategy and its Corporate Social Responsibility. It would like to continue its strategy and push hard to increase its market share if not at least maintain it. This strategy has the risk of putting all eggs in one basket. Secondly, if the present trend continues Wal Mart will reach its zenith in the near future. Once this is reached, it will slow down and Company requires diversifying for future growth. Retail stores can compete on several grounds -service, price, exclusively, quality and fashion on which Wal Mart has the competitive edge. However, other merchants object to the entry of Wal Mart as they can not face the competition due to their small scale and many neighborhood stores were driven out. Mounting opposition to big retailers is now a serious problem with neighborhood associations promising to fight the retailers tooth and claws. As a result the road ahead of Wal Mart may not be smooth as expected in the future. Wal Mart increased the number of retail stores and also Super centre divisions to take up grocery retailing also. Wal Mart moved to overseas markets through joint ventures with an international division formed in 1944 to manage international growth located in South America, Europe and Asia. In 2005 October. Lee Scot, wat Marts President announced that Wat Mart was launching a sweeping business sustainability strategy to drastically reduce its impact on the global environment and thus become a competitive and innovative company in the world. He urged the associates and suppliers to be a good steward of the environment under the same time be profitable. He declared that Wal Mart is committed to the three aspiration goals of being supplied with 100% renewable energy, reduce waste to zero level and to sell product that sustain natural resources and the environment. Against it his background, Andrew Ruben, Vice President of corporate and business sustainability and director Tyler and Elm led the sustainability strategy and recognized the fact that the environment can be protected coupled with business value and profitability. With this end in view, Wal Mart focused on the companied three focal areas-sea food, electronics and textiles- and their effect in the companies operations, supplier relationships and results; and explain how the companies measuring and communicating its ideas about sustainability to its associates, customers and the general public.

Concepts of Kinship and Biology

Concepts of Kinship and Biology Does kinship ultimately refer to biology? In this essay, I will explore the ways in which kinship ultimately refers to biology. I will first define what kinship is and how it is viewed from the western perspective. From there I will provide accounts of biology and genealogies and provide a basic definition. I will approach the argument how modern ideas and technology are changing kinship if defined through biological means. I will illustrate examples of genetics, new types of parents, how the family is a public discourse. I then will look at how kinship is viewed in reference to biology and genealogy. If it is defined as being consanguinity, it is flexible and can be expanded to accept new types of kinship. It is argued that kinship is not ultimately biological as the idea assists people to overcome infertility, to give everyone a chance to have a family and new types ultimately expand the concept of kinship. I will conclude by stating that the family a social system, it will adapt t how society changes as well as a cultural construct that represents the ritual and symbolic identity of bondage also the underlying of economic exchange that characterize reciprocity but to ultimately refer to biology I shall conclude kinship is held within the mind of an individual. From this, the opportunity in modern state to conceive is available to every individual. A key aspect of a family is kinship. Malinowski believed kinship to be consist of emotional attachments of individuals that exist to fulfill a purpose through customs that provide current meaning for members of that society. However, Freud saw that the key to understanding kinship would explain adaptive functions to the unconscious mind and how these adaptations derive from social problems (namely incest taboo) lead to the foundations of individual identities. The society was the family. The As with the principle hunting and fishing. Schneider believes western and American culture defines kinship as a system of relation, where it reflects real or assumed biological connections. From this, he also argues that what differentiates kinship from other systems is genealogy. It separates people from their friends, co-workers and neighbours (Stone 2001).The social notion of a family is based on the idea that our relationships with an obligation towards people we identify as part of the famil y will in some way be different from and often, by implication, closer than other relationships, such as friendships. Anthropologists look at relationships by blood or marriage as grounds for kinship as a social institution. In the Amazon, kinship is dually the origin for social organization (Levi-Strauss, 1982) and social relatedness (Carsten, 2000). This is seen as a ‘socio-cultural explanation. However, when collecting genealogies, biological explanations of kinship are not prescribed. Genealogies are a method in which to trace an individuals kin and family relationships for reference and address. Kinship relations are based on genealogies consistent with their folk culture theory and their idea of human production (1973 Cited in Stone 2001). The limitations of kindred and descent-based groups are shifting constantly. According to rules of kinship relationships distinct to biological roots, practices are flexible and integrate systems. These have no relation to any biological relationships. There are two opposing arguments of kinship values and defines it. Kinship and family cannot be defined in one aspect, it is multifaceted; it can be both founded on nature or culture (Akesson 2001) especially evident in consanguinity, friendship, affinity and name-sharing. The compadrazgo in Mexico form a trinity of kinship based on close ties between parents, godparents and child. Encountering a symbol of spiritual belonging providing a cultural idiom of behaviour which constitutes groups in society, indentifying a range of social relationships. As a form of address and reference metacommiunication by Gregory Bateson. A ritual of language between its fellow kinsmen. An immediate feature of kinship in New Guinea informs us that kin and family relationships can form and expand if people acknowledge nonkin relationships as a formula to genealogy. If regards are towards defining social relationships by means of kin or not, then a close relation towards someone can be stipulated. Consequently, the unusual sight of brother sister and cousins informally are as sibling in the sense of fellow kinsmen, even if the Trobrianders have no consanguineal or affinal relationship. ‘It is not the physical bond of common blood; it is the social acknowledgment and interpretation of it (Malinowski 1913) Like in Hawaii society, the general use of kin terminology compared to the western tradition, children call all members of their parental guardians father and mother because parenthood is unfeasible to ascertain. Personal names in referring to or addressing individuals shows this method of communication as being of genealogical relationships. A ritual in which continues a kinship relationship between the community in everyday interaction. Unblood related attachments of persons bond together as cousins in Hawaiian society can establish a relationship by naming each other kin meaning cousin. However, in accepting the naming and bondage implications this means the behavior and expectations of cousin is also implied. The treatment of such should be of equal status and respect regardless of any age. Such use of kin terms illustrates Schneiders argument that the recording and listing of kinship terms does not mean that their designation will follow accordingly (1968). As such, a modeled family in Chinese historical sources was seen as hierarchical clan members and lineage of social strata. Government based kinship ethics and kinship forms of power, it is appropriate that Confucius always looked back to the ancient past of the Three Dynasties. (Lewis 1990: 28-36). Members of each clan were said to be descendents of a mutual mythological ancestor. And shared a common emblem (totem), which signified their common character. Arguable, relating kinship to hierarchal status, orders the strengthening of state which results in kinship partnership in a political social life. Using the idiom of kinship implies that all exchanges even political are based on trust, are uncompetitive, and lack selfishness sand that relationship have long-term stability. Theses are fictive affinal and even blood kin these ideological assumptions do not always hold up. Exchanges create alliances. Families are being regulated by state governance, thus the family social life and government are institutional based on kinship forms of power. Rights and obligations to Jamaican mother and father through blood relations in providing financial support and caretaking services (Sobo 1993:79) As we can see kinships represent symbolic ideals of meaning which explain an integral and wider set of transitional symbols to convey implicit meanings for which are used regularly and ‘consciously to construct the idea of community. No matter what they project to the world they choose what will define them. No matter what their biology is, people can socially define themselves; the self is socially constructed (Shanley 2001 and Strathern 1992)). The understanding of kinship and family is a complex set of networks and patterns of relationships intertwined with intricate meanings. Kinship provides a framework where its cultural context can mobilize human behaviors. Freuds Totem and Taboo highlights the importance of religion and ritual in kinship and social organizations. However, to understand kinship one must understand the importance and relevance of and for term referred to as kinship other than accepting the restrictions of genealogy and its implications. Realizing its flexibility it constitutes boundaries is not without obligation. Paternity is established by (one of) the mothers sexual partners by giving numerous gifts to the midwife (Galvin 2001) As a social system, kinship embodies intervention, and new boundaries emerge. There is a new type of kinship because in present day, we live in a highly individuals society (Franklin 1999). An individual is defined by what they absorb from their environment. They choose what they project to the world and they choose what will define them. Practical reasons may trigger these activities whereby a male may not have any male siblings (brothers) and not able to interact or relate to his sister and look to depend on a close nit relationship with males outside of his kin group for belonging or social activities such as fishing and hunting. In exploration, parentages suffer consequences from internal fragmented kin relations extra need and related sentiments beyond ones boundaries can elevate into new cultures and subcultures. They provide men with models which are imperative to mans relationship to society and nature. The social construction enables friends to help and assist one another an d because of the development of integration with different relationships are classified as kinship and provide a sense of unity and identity. So, if human activity changes, the cultural context e.g kinship, should change as well. Thus it is the institutional aspect of peoples interactions that create a family (Strathern 1999). Weimatel observed Zumbagua in Ecuador, kinship is based on social conditions. That sharing food and time is what forms a family. Through nurturing, children and adults create binding kin relationships (1995). Individuals remain kin under the sharing of game and fish and also in physical absense if they choose this path. The ideals of the body idioms are also embodied in Amazonian societies. For example, ‘raw and the cooked (Levi-Strauss) shows an understanding of identity in a universal symbolic natural habitats of commensality. Through social exchange, social values and commodity exchange a semiotic use of the body creates personal identities and kinship ties. However, I f people so wish not to share or participate in obligations with to maintain an extended kinship these boundaries are optional. Therefore, there are no constraints on consanguineal kin as a system. Communities are not solely the product of biologically inherited drives releases from cultural constraints. Rather it is a product of peculiarity cultural meaning and social affairs bound in a manner that permits freedom of choice. The significance is individuality, kinship as and symbol and society an expression. It shapes and modes these peoples lifes and the ways in which they relate to each other, its a crucial concept in defining their social being. Furthermore, Schneider remarks that in American kinship, sexual intercourse is the natural act of procreation (Cited in Strathern). Sex is a way in which unifies male and female to share their biological substance. But, with aligning to modern procedures, new technologies of procreation allow lesbian and gay couples to have a family using assisted conception. This challenges the notion of kinship in a way that it does not involve a heterosexual couple and that the child is not biologically related to both parents. Stable family boundaries are now placed under threat (Stanley 2001). Artificial processes seem to replace natural ones (Strathern 1992). ‘Bonds between family members that people had once thought of as unchangeable to given were now viewed as established by human intention and will )Shanley 2001:88). Moreover, Kath Weston explores the topic of gay and lesbian couples having families through new reproductive systems, and she points that from this, it challenges Schneid ers account that in American kinship, families are based on procreation. For example An adopted son. The use of such language suggests that the relationship between parents and son is regarded as real as if the child were the parents biological offspring. Kinship is rhetoric of social relatedness, as Guemple argues (1972b), but whether based on biology or affinity, it is real as long as people see it as such. REFERENCES Freud, Sigmund. 1958 [1913]. Totem and taboo: Some points of Agreement between the Mental Lines of Savages and Neurotics. In SE. Vol. 13, PP. IX-162. Malinowski, Bronislaw. 1922. Argonauts of the Western Pacific. London. Lewis, I. M. 1971. Ecstatic Religion; An Anthropological Study of Spirit Possession and Shamanism. Harmondsworth. Levi-Strauss, Claude. 1969 [1964]. The Raw and the Cooked: Introduction to a Science of Mythology. Vol. 1. London. Schneider, Daniel. 1980. [1968]. American Kinship. Account. 2nd ed. Chicago: The University of Chicago Press Ltd. Shanley, Mary Lyndon (2001) Making Babies, Making Families: What Matters Most in an Age of Reproductive Technologies, Surrogacy, Adoption, and Same-Sex and Unwed Parents. Boston: Beacon Press. Stone, Linda. 2001. ‘Chapter One: Introduction In New Directions in Anthropological Kinship Oxford: Rowman and Littlefield Publisher. Ltd pp. 1-20. Strathern, Marilyn (1992) After Nature: English Kinship in the Late Twentieth Century. Cambridge University Press.

Azalea Seafood Gumbo Shoppe Essay -- Business Marketing Case Study, so

Azalea Seafood Gumbo Shoppe Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Found in approximately 1000 supermarkets and 300 restaurants, Azalea Seafood and Gumbo Shoppe is among the largest producers of ready-to-eat gumbo with annual revenues in 2000 of more than $1 million. The company's gumbo was their best selling item earning nearly 90% of yearly sales. Although Azalea has a competitive advantage with its tasty gumbo, Azalea is looking to maintain long-term growth and obtain a sustainable competitive advantage. In order increase its profitability, the company needs to consider options to improve its business strategies.   Ã‚  Ã‚  Ã‚  Ã‚  Currently Azalea's facilities are located in a small country side building and many large restaurants do not find it at par with their standards. This causes Azalea to lose sales from businesses like Applebee?s and Cracker Barrel. In addition, major highways for the rapid distribution of their product are not available and easily accessible. Despite the location, Azalea?s owners are satisfied with the new facility and its improved capabilities, compared to that of their old location.   Ã‚  Ã‚  Ã‚  Ã‚  In order to increase sales by 50% and help Azalea to obtain a sustainable competitive advantage, the company needs to develop four strategic plans. The first one includes staying in their current location. Staying at this location will maintain their satisfaction with the facility and allow them to maximize their efficiency. Next, Azalea should implement a Total Quality Management (...

Analysis of Hills Like White Elephants by Ernest Hemingway Essay

Analysis of Hills Like White Elephants by Ernest Hemingway "Hills Like White Elephants," is a short story,. It is a story about a man and a woman waiting at a train station talking about an issue that they never name. I believe this issue is abortion. In this paper I will prove that the girl in the story, who's name is Jig, finally decides to go ahead and have the baby even though the man, who does not have a name, wants her to have an abortion. It is the end of the story that makes me think this. First of all I will prove that it is an abortion that this couple is discussing. The man says that it is an "operation," and an abortion is an operation. Also, he says that it is "just to let the air in," which can be interpreted as meaning that the doctors who are performing the abortion will let the air into the uterus as they remove the fetus. The man says that he has "known lots of people that have done it." Which suggests that this is a common operation like an abortion. It also shows the moral depravity of the world of these people because so many women are having abortions. Finally, the man says that he wants their relationship to be "just like we were before". This suggests that the relationship has changed, as it would with a baby, if the girl has an abortion things will return to the same as before the pregnancy. We don't know what the couple acted like before the pregnancy, however, we are certainly not meant to like their behavior as they talk about the abortion. Now that I have established that the couple is having an abortion, I will establish the girl's behavior because this is important for figuring out the way in which she has made up her mind at the end of the story. Early in the story we get a glimpse at J... ... at this point in the story is the result of being left alone for a few minutes so that she could decide what she want to do on her own. Her final comment that "There's nothing wrong with me" lets us know that she no longer sees the pregnancy as something "wrong". She has accepted her pregnancy and plans to keep the baby. In conclusion, Ernest Hemingway's short story "Hills Like White Elephants" is about a man and a woman struggling to deal with an unwanted baby. The author, never explicitly tells us what the girl decides to do about the baby, but he does give us enough clues to figure out what she has decided by the end of the story. These clues have to do with the story's tone like the way that the things that the guy says make us understand Jig's tone of disapproval. Overall this story is like an iceberg with most of the substance hiding beneath the surface.

American Express Case Study

What are the key components of the architecture American Express has created? The key components of the architecture American Express has created were the ability to more effectively do business utilizing new payment methods and mobile devices. This was done through technology road map, reference architecture road map and utility/capacity road map.The enterprise architecture team created road maps to understand the leadership, organizational structure and directions and processes to make sure American Express's Information Technology correlates with this changes in demand placed upon the use of new payment methods and mobile devices and their alignment with the organization's mission, goals, and objectives. This is the architecture governance. In addition, it is important to understand the strategic intent of the company so that the business architecture helps to guide and direct the processes correctly.The technology architecture ensures that the processes and templates provided wor k in compliance with the needs of the organization. Discuss two advantages and three disadvantages of standard enterprise architecture for American Express? An advantage of standard enterprise architecture for American Express includes the ability to provide more consistent user experience. In addition, standard enterprise architecture use can deduce risk and exposure and reduce operating costs. Optimally it will allow product and services to be brought to market more quickly.Disadvantages of standard enterprise architecture include the concept that architecture must guide rather than dictate. The architecture process must seen as a â€Å"fit† for the employees and customers of American Express. It should be value to projects and be accepted on its own merits. It must also serve a mission: in this case American Express has a strategic need for enterprise architecture that addressed the specific need of shorter time to market products and services and new delivery changes like mobile devices.Another disadvantage is that increased costs can be incurred if the system is not properly managed. How might they address the disadvantages? Since architecture must guide rather than dictate an organization it is key that the company's strategy actually drives the architecture (which, as our text points out, drives infrastructure). IT must carefully manage the architecture to ensure that it is being managed in this manner, rather than having the company be limited by the architecture or guided by the architecture based on its perimeters, rather than careful planning of the needs of the organization.Since â€Å"enterprise architecture is the broad design that includes both the information system, architecture and the interrelationships in the enterprise† (Pearlson & Saunders, 2013), it is key that each aspect works together to support strategy and more efficiently help the organization. Costs of managing standard enterprise architecture must be managed. Standa rdization should lead to reduced operating costs and greater consistency within the organization. However, in order to do so, IT must carefully manage the system and look forward as new technologies emerge, ensuring that the system can adapt and flex to adjust for projected needs. American Express Case Study What are the key components of the architecture American Express has created? The key components of the architecture American Express has created were the ability to more effectively do business utilizing new payment methods and mobile devices. This was done through technology road map, reference architecture road map and utility/capacity road map.The enterprise architecture team created road maps to understand the leadership, organizational structure and directions and processes to make sure American Express's Information Technology correlates with this changes in demand placed upon the use of new payment methods and mobile devices and their alignment with the organization's mission, goals, and objectives. This is the architecture governance. In addition, it is important to understand the strategic intent of the company so that the business architecture helps to guide and direct the processes correctly.The technology architecture ensures that the processes and templates provided wor k in compliance with the needs of the organization. Discuss two advantages and three disadvantages of standard enterprise architecture for American Express? An advantage of standard enterprise architecture for American Express includes the ability to provide more consistent user experience. In addition, standard enterprise architecture use can deduce risk and exposure and reduce operating costs. Optimally it will allow product and services to be brought to market more quickly.Disadvantages of standard enterprise architecture include the concept that architecture must guide rather than dictate. The architecture process must seen as a â€Å"fit† for the employees and customers of American Express. It should be value to projects and be accepted on its own merits. It must also serve a mission: in this case American Express has a strategic need for enterprise architecture that addressed the specific need of shorter time to market products and services and new delivery changes like mobile devices.Another disadvantage is that increased costs can be incurred if the system is not properly managed. How might they address the disadvantages? Since architecture must guide rather than dictate an organization it is key that the company's strategy actually drives the architecture (which, as our text points out, drives infrastructure). IT must carefully manage the architecture to ensure that it is being managed in this manner, rather than having the company be limited by the architecture or guided by the architecture based on its perimeters, rather than careful planning of the needs of the organization.Since â€Å"enterprise architecture is the broad design that includes both the information system, architecture and the interrelationships in the enterprise† (Pearlson & Saunders, 2013), it is key that each aspect works together to support strategy and more efficiently help the organization. Costs of managing standard enterprise architecture must be managed. Standa rdization should lead to reduced operating costs and greater consistency within the organization. However, in order to do so, IT must carefully manage the system and look forward as new technologies emerge, ensuring that the system can adapt and flex to adjust for projected needs.

Research design: Qualitative, quantitative, and mixed methods approaches Essay

Qualitative look Design insane asylum Qualitative look for mark is an shape up apply in interrogation by question workers and scientists to instruction the behaviour and habits of human beings in the society. fit to Flick, (2009 p. 17) the research design is use in various fields such(prenominal) as come up(p)ness, social sciences, crinkle and early(a)(a) social sciences to field of operations diametrical behaviours. In health, soft research whitethorn be use to study issues on health aw arness, availability of health facility, and access to primary, secondary, and ordinal healthc atomic number 18 services. The info feeled is because used as the basis for health advancement recomm kiboshations. Consequently, the qualitative research design thunder mug be applied in phone line to study the problems affecting business and how solutions jakes be modelled to improve performance of the industry. According to Saunders et al., (2012 p. 6) business research is a self-opinionated research aimed at studying problems and solutions to business. From the incident that business is a wide field, the design is to a fault adapted in unique(predicate) disciplines of business such as w argon design, commercialiseing, advertisement, human re base, and studying unexampled business opportunities. For example, in product design, the house decorators whitethorn c all in all for to gain selective learning approximately the subsisting products found on consumers feedback and use the instruction to improve or design new product using converses, focus concourses or ethnographic studies. Similarly, the same approach apprize be used in food market research to establish the demand of plastered products and the product penetration in the market. The investigator prep bes questions to be used in both discourses or focus multitude. The raising obtained from the consultations is hencely analysed to visit the demand of a wedded product in the market. Example of qualitative research for product designer whitethorn accept product designers whitethorn unavoid suitableness to study the gap in the market for a certain product for them to declare new product that meet consumers relishings and preference. The designer whitethorn opt to hearing several(prenominal)(prenominal) people in the tar cooked area and pack questions that whitethorn elapse learning ab come out the gap in the existing products. For example, they whitethorn obtain cultivation most a detergent that does non work in effect to remove stains and and then design a new product that would meet consumers taste and preferences. Hence, qualitative research design forms the approximately efficient tool to obtain the entropy required to lead the decision. The design is also used as a lead-in for valued design. The viability of hypothesis is tested by means of and through the qualitative design and then be using the quantitative design th rough mathematical analytic thinking. Hence, the design is precise weighty for advance studies where the investigator may emergency to gather info about the matter before embarking on detailed quantitative research. According to Siegel & Olshansky, (2012 p. 53) in that location are several approaches used to obtain the selective info in qualitative design, which includeInterviews emphasis classifys ethnographical research The converses and the focus throngs willing be studied in details in the rest of the paper through overcritical evaluation and analysis to reckon the lotion and how their cons discharge be improved in order to improve qualitative research design.Interviews Interviews embarrass questions and answer session betwixt the research worker and the participants (DiCiccoBloom, & Crabtree, 2006 p. 317). The investigator or the referenceer asks the questions term the participant opposes to them base on his survive or the knowledge about the que stions. The interviewer guides the respond throughout the interview until all the questions are answered comprehensively. The interview may involve individuals or groups. According to Seidman, (2013 p. 113) interviews rump be carried out through various orders such as face-to-face interactions, telephone or electronic devices such as internet-enabled computer. on that point are different types of interviews depending on how they are carried or how the interview questions are structured. The paper will elaborate, evaluate and analysed four forms of interviews namely structured interviewSemi-structured interviews unorganised interviews andIinformal interviewsTypes of interviews The types of interviews are discussed ground on Creswell, (2014 p. 189) explanations.Structured interviews They are the principal(prenominal) tool of research when the detective has well taking into custody of the research takings. This is because the researcher is able to formulate all the possible res earch questions and get as much cultivation from the participants as possible. The researcher may be interested in proving a theory or previous studies. Hence, interview is found on the literature reviewed or observations link up to the payoff during less structured interviews. The interview is acquireed using topic particularised and close- stop questions. This is from the fact that the researcher has well reason of the topic and scope and indeed limits the tuition that he or she should obtain from the participants. Although the researcher is able to obtain culture that is circumstantial to his or her study, it may be rough for the answerer to answer all the questions well since he may be particular(a) to answers. In addition, want of knowledge about a certain question may run in neither interviews.Semi-Structured interviews The interview is used when the researcher has limited term, responsive availability is not guaranteed, and gum olibanum different people co nduct the interview in the field at the same cartridge clip. The interview has well explained instructions to guide the interviewers in order to provide finished and qualitative information in addition to trainings meant for concord the topic. The interviews are preceded by informal interviews and observations in order to service of process the researcher to understand the topic in order to develop the semi-structured interview. The interview questions are mainly untied cease and thus the answerer has the freedom to answer the questions in his own mind and experience. The interview becomes interesting when the responsive understands the topic and thus he or she may give as much information as possible. The additional information sack be noted in a notebook to support the selective information during presentation.Unstructured interviews They are carried out when the researchers lack fair to middling understanding on the topic and therefore dupe up allowance for addi tional information from the respondent. The researcher tries to gets as much information from the respondent as possible in order for him or her to pulp on the existing information. The questions are open ended and the researcher has no influence on the respondents answers. However, the researcher has a clear understanding of the research setting.Informal interviews The method is unremarkably used for social research and or during the early set up of the study. In this type of interview, the researcher aim is to obtain as much information from participants as possible. This is because the topic is sillyly understood and there is little literature on the topic and thus information can hardly be obtained from primary sources to mannequin on the existing information. Most informative interview approach are carried out for studies that are establish on experience, interests, or a addicted culture that is not researched and so the researcher uses observations to develop much under stand of the inquiry and develop a rapport. wish well the structured, the interview questions are open ended as the respondents information is crucial towards development of the study.Pros of the interviewsAccurate data According to Seidman, (2013 p. 1oo) interviews give to a greater extent accurate data than other data gathering methods. The researcher explains to the respondents some questions that might be difficult of him or her and thus end up get the required information. In addition, the researcher explore the topic or questions using probe that enables him or her to get more information and details, which results in more accurate data. That is, the researcher has a gamble to clarify and explain some questions that the interviewee my lack the knowledge and understanding thus getting the intended information. The interview provides a mysterious data with details and insights about the topic. The respondent describes his or her own understanding on the topic with the seco nd of the researcher. In addition, the researcher can pee a booming environment for the interview thus resulting in general and cranky information that is big to the study differentiated to other methods of data array such as questionnaires and focus group. For example, in focus group, the interactions of a number of respondents at the same time may baffle interchange of tender information delinquent to lack of confidentiality. However, interview between the researcher and respondent only creates a indulgent environment to give all types of information.Feedback There is direct response from the interviewee and the feedback. This ensures that the information sought-after(a) is obtained and in mooring of disparity. In addition, the researcher ensures that the information is obtained from the intended person. In other types of methods such as questionnaires, information may be obtained from unintended person.Observations Interviews can be carried out at the same time with observations to gain more understanding and information on the topic. Un analogous other methods used in research, interviews allow researcher to make observations that may be important source of information. In addition, the research may compare the information from the respondents and what he or she observes and ask for clarity when disparity is noticed.Building reverberance Close interactions between the researcher and interviewee creates a more relaxed environment, which results to the respondent answering questions based on his or her experience earlier than giving direct answers to the topic. The researcher then use the information obtained from the researcher to build a rapport with topic. The researcher may explore additional information from the respondent that may help to develop more understanding on the topic flexibility Interviews are conducted at all time, locations, or based on the circumstances of the individual,. Thus, they are the most convenient method of data collection. For example, the researcher can conduct interviews in residential areas, trading areas, farming locations and any other place that may be convenient to the respondent.Cons of interviews Time-consuming the process of computer programming, conducting, and analysing the interviews consumes a lot of time (Zikmund, 2013 p. 150). The process of see the respondents and carrying the interview face-to-face can be tedious and time consuming. Since huge data is obtained from interview, it becomes tedious to enter the data and a lot of time is consumed. Therefore, it is important to deplete a data entry and analysis plan before data collection.pricy The interviews are costly because they require the interviewers to be trained, the schedules to visit respondents to be prepared and the demonstrable interview process. They require carnal engagement of respondent and the researcher.Biasness The physiologic style of the interviewee may affect the attitude of the respondent and th us giving biased information that may affect the accuracy of the data. Other factors that may results in biased information include the respondents voice tone and opinion, gender and race, brusk note taking. Biasness affects the main purpose of the study, which may produce contradicting data from the existing one. This can mislead future studies that may depose on the data.Inconsistencies The flexibility of the interviews may result in in trunk data during interactions due to transition in interview setting such as changing environment. For example- interruption of interviews by passersby or other factors such as rain can make the respondent to lose track and give inconsistence informationFocus groups Focus group involves collection of data through semi-structured interview from a group of respondents who are identified based on diverse but related characteristics to form a diverse group that represent the actual world. The interview is moderated by a group leader and involves w ord of a special topic. Fiske and Merton introduced the method during their studies that were based on audience participants (Sprenkle & Piercy, 2005 p. 87)Pros of focus groupDeveloping research topic Focus group give information to the researcher about a given subject, which help him or her to develop the topic and build rapport. The aim of the focus group is to obtain as much information as possible that is necessary for the study and thus it is a common method for preliminary study.Time saving Large core of data from a big population can be obtained within the shortest time possible (Hesse-Biber, & Leavy, 2011 p. 164). Data is collected from groups of respondents at the same time. This is in contrary to interviews where the questions are asked to a single respondent for a given time and it may take a lot of time to tiptop a given number of respondents as opposed to focus groups.Accurate data The discussion involves the consensus among the group members. In case of diverse info rmation, members agree on given information that giving accurate and akin data The data is also specific on the researchers topic.Economical Huge data can be summarized using group consensus and thus data entry and analysis is cheap and time saving as opposed to interviews where huge amount is obtained from very large number of respondentsObservations Just like interviews, the researcher can get additional data from the participants behaviour, feelings and thought about the topic. In addition, focus group helps to generate information for a study that could have unperceivable features.Cons of focus groupBiasness The moderator of the group or the researcher makes the final judgment and exposition of the discussion. Subjective judgment and poor comment has senior high risk of introducing personal businesses in the discussion and thus biased data. The participants may tend to follow the initial opinions thus resulting in biased resultsRisk of fractional and inaccurate data The pl anning, scheduling and contacting participants may be costly and involving and thus poor perplexity may result to partial study that may affect the tone of data collected.Sensitive information It is not a good method for addressing sharp issues. This is because people may feel aflutter sharing sensitive information among their friends or enemies that might be in the group, which may have a negative contributory factor to the quality of data obtained.Addressing the interview consTime consuming The use of alternative means of communication such as telephone and computer can accrue the time worn-out(a) in scheduling and visiting the respondents. Therefore, avoiding face-to-face interviews can help to save time and making the method more economical. Time that could be spent to travel to respondent and carry physical interview is minimised. Planning should also be done prior to the study in order to avoid time blow during the actual study.Costly Activities such as data entry an d analysis can be carried along with the interviews to ensure that no additional cost that is incurred during independent data entry. Minimised travelling through phone interviews would sign down on cost.Biasness Presentable physical appearance should be encouraged. The physical appearance of the interviewer that would not have influence on respondents should be emphasized during training. Interviewers should be disheartened from making subjective judgments that would affect the interactions.Inconsistencies The interview should be conducted in a impersonal environment that has no effect on information delivery. The researcher should spend a considerable good amount of time in looking for a natural setting for the interview conducive for the respondents (Merriam, & Merriam, 2009 p. 17). For example, interviews in closed rooms may have minimal interference, thus maintain consistence information delivery, and thus maintain high quality data.Addressing focus group consBiasness In or der to avoid biasness, the moderator of the focus group should be well trained about making subjective judgment and interpretations. intelligent relationship between respondents and the researcher promotes rough-cut understanding that contributes to accurate interpretations of the information (Marshall, & Rossman, 2011 p. 101). The moderator should not be an active part of the study and should be limited to the information on the expected result of the study.Risk of in make out and inaccurate data Proper management should be done prior to the study so that all the scheduling and contacting of the participants is make in time. This will ensure that the participants are aware of the scope of the study and their roles and thus the study will be complete successfully. When participants are well-prepared psychologically, they become patient and go through the whole process thus giving complete data.Sensitive information The moderator should inform the participants about the confidentia lity of the information shared in the focus group and create a friendly environment. This will give the participants confidence and freedom to share all the information that they may have including the sensitive one and thus the quality of the data will not be compromised. Participants may feel that some issues belong to the familiarity and that it should not be addressed to a stranger. The researcher may also involve people from the communities to help them moderate the discussion and thus creating favourable environment for discussing sensitive information that is vital to the final data.ReferencesCreswell, J. W. (2014). query design Qualitative, quantitative, and mixed methods approaches. Thousand Oaks, atomic number 20 SAGE Publications.DiCiccoBloom, B., & Crabtree, B. F. 2006. The qualitative research interview.Medical education,40(4), 314-321.Flick, U. 2009. An mental institution to qualitative research. Los Angeles Sage Publications.Hesse-Biber, S. N., & Leavy, P. (2011). The practice of qualitative research. Los Angeles SAGE.Marshall, C., & Rossman, G. B. (2011). Designing qualitative research. Los Angeles Sage.Merriam, S. B., & Merriam, S. B. (2009). Qualitative research A guide to design and implementation. San Francisco Jossey-Bass.Saunders, M., Lewis, P., & Thornhill, A. 2012. Research methods for business students. PearsonSeidman, I. 2013.Interviewing as qualitative research A guide for researchers in education and the social sciences. New York Teachers College PressSiegel, J. S., & Olshansky, S. J. 2012.The demography and epidemiology of human health and aging. Dordrecht Springer.Sprenkle, D. H., & Piercy, F. P. 2005.Research methods in family therapy. New York Guilford Press.Zikmund, W. G. 2013.Business research methods. Mason, OH South-Western. line of descent document